Sequestration may be bad for the economy, but it has boosted some law firms’ federal procurement practices, attorneys and marketing professionals told Bloomberg BNA, in an article by reporter David Hansen, published on November 14, 2013. Those interviewed in the article included McKenna Long & Aldridge LLP Partner Elizabeth Ferrell,…
Articles Posted in In The News
Your ABA: 10 Tips for Approaching Lawyer Rankings and Ratings
In the November 2013 issue of Your ABA, the monthly e-news for attorney members, they have effectively recapped my October CLE on lawyer rankings and ratings with an excellent top ten list of suggestions, based on speaker comments and the examples provided. Nearly 5,000 ABA members tuned into the monthly…
LP Magazine – Branding is the Heart of Your Marketing Message
In the November/December 2013 issue of the ABA’s Law Practice magazine, my marketing column talks about a favorite topic of many law firms (sarcasm) – branding! My constant yipping, yapping and yammering at the conference room table to law firm partners about branding is often met by head nods, eye…
The End of Internships? Recent court rulings will only damage job prospects for many
The recent spate of class action lawsuits by unpaid interns seeking pay is disturbing. Perhaps it is yet another example of my own failure to fully understand millennials. Or maybe these young ‘ins don’t understand that they are crippling their own job prospects. Unfortunately, many will no longer get the…
Mis-Tweet by Reed Smith Partner Highlights Social Media Ethics Issues
Last night, my five year old son asked me what the “f” word was. While dancing around the answer, my nine year old daughter suggested she knew it and was pretty sure she had heard it from me. I won’t lie to you. I’ve used it from time to time.…
ABA CLE Premier Speaker Series — Lawyer Rankings and Ratings: The Impact on Ethics and the Profession
American Bar Association members receive free continuing legal education credits through the monthly CLE Premier Speaker Series. Sponsored by the ABA and the Center for Professional Development, thousands of attorneys participate in each month’s complimentary webinar program. It is a tremendous honor to have my program, Lawyer Rankings and Ratings:…
WMT: Law Firms Join the Apps Craze
If it appears this month’s Web Marketing Today article on law firm apps is courtesy of the Department of Redundancy Department, I apologize. In the time I was writing it, I was also interviewed on the subject by two law publication journalists reacting to what must have seemed like an…
Buchdahl to present Ethics CLE on Building a Book of Business at ABA Annual Meeting
If you are attending the upcoming ABA Annual Meeting in San Francisco, California, you are welcome to attend this complimentary continuing legal education program being put on by the ABA Young Lawyers Division, at the Palace Hotel (Presidio, Second Floor) on Friday, August 9, 2013 from 11 am-noon PT. For…
Law.com : Deciding whether law firms should have an app for that
In the July 23rd issue of The Legal Intelligencer, an American Lawyer Media publication, reporter Gina Passarella writes on the topic of “Deciding whether law firms should have an app for that.” Ms. Passarella quotes me extensively on the use and development of apps in the law firm marketplace. The…
WMT: Legal Reminders for Online Businesses
To start the second year of my monthly contributions as the voice of the legal profession on internet marketing issues for Web Marketing Today, the publishing team asked me to take off the marketing hat and hang my lawyer shingle for their significant small business readership and tackle legal issues…