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Marketing Attorney Blog

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PBI CLE — Lawyer Rankings & Ratings: The Impact on Ethics and the Profession

If you are a PA lawyer, and it feels like you’ve been hearing me deliver marketing ethics CLE hours for the Pennsylvania Bar Institute for more than a decade now, it is because you have. My very first ethics CLE ever was given in Philly, New York and Houston in…

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Yes Virginia, A Law Firm Blog is Advertising

In April, I organized a CLE teleconference for the ABA Center for Professional Development entitled, “Is Your Legal Blog Compliant? Ethical Considerations in the Wake of Hunter v. Virginia State Bar“. The roundtable featured me, Virginia legal ethics legend Tom Spahn of McGuireWoods, big-time blogging employment lawyer Molly DiBianca of…

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Print Makes A Comeback! Wait…Did YOU just say print makes a comeback?

A law firm marketer from an AMLAW 200 firm called me after reading my marketing column for Law Practice, the ABA Law Practice Management Section‘s bi-monthly print publication. In the July/August 2012 issue, I discuss the revival of hard copies. “You, the Internet Marketing Attorney, wrote about going back to…

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National ABA Law Firm Marketing Strategies Conference in Philadelphia November 8-9

The American Bar Association’s only standalone law marketing conference happens just once every two years, and it is less than two weeks away. For a few hundred dollars and less than two days of your time, bring back to your law firm the latest in business development tools and information-on…

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ABA Journal Essay Submission – What can large law firms do to better the profession?

This was my submission for the 2011 ABA Journal Ross Essay Contest. The theme revolved around what “big law” can do to positively impact the practice of law. On a daily basis, there are success stories in regard to client representation by solo practitioners, boutique and midsize law firms. At…

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ABA New Partner & New In-House Counsel Conference

If your law firm is not yet sending people to the ABA’s New Partner and In-House Counsel Conference in Philadelphia on February 25-26, you are missing out on one of the premier business development opportunities that will come your way. Besides a ridiculously low registration cost for a two-day conference…

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Friday, Februry 19, 2010–CLE with the Sixers: Lawyer Online Marketing Ethics – Dos and Don’ts of Advertising Your Law Practice in a Web 2.0 World

What better place to repeat the ever-popular “online marketing ethics” course for lawyers than in my old stomping grounds, before a Sixers game at the Wachovia Center…where I was an in-house attorney back in the day. This new PBI program includes an hour of ethics CLE and a Sixers game…

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