Dear MAM: An attorney I work for recently was named to Philadelphia Magazine’s Super Lawyers list. He thinks it is a big deal and wants me to heavily promote it. What are your thoughts on this, and what would you do with it? Sincerely, Name Withheld, Philadelphia, PA Dear Nameless…
Marketing Attorney Blog
Ask The MAM — IMA Reviews
Dear MAM: I’ve been going back to the Internethttps://www.marketingattorney.com web site for six months looking for the new web site reviews and nifty fifty. Are they ever coming? What is the deal? Sincerely, Nicole D., New York, NY Dear Nicole: Quit your bitchin’. The new IMAs and Nifty 50 are…
Ask The MAM — Media Budgets
Dear MAM: How do I determine what percentage of my advertising budget goes to yellow pages, radio, tv, cable, newspaper, billboards, etc? Is there a proven formula that works for attorneys? Can you show me what works? Sincerely, Connie P., Parts Unknown Dear Connie: First of all, anyone that gives…
IMA Welcomes LIMA
The Internet Marketing Attorney welcomed LIMA — the “Lil’ Internet Marketing Attorney” — to the world on May 15. Lily Helena Buchdahl weighed in at 7 lb., 6 oz.
NLJ Misses The Boat on Law Firm Web Site Development
If National Law Journal Reporter Lisa Stansky is new to the beat, I’ll give her a pass. Otherwise, the NLJ’s front page story entitled WEBMASTERS was one of the most non-worthy articles I’ve seen in the publication. Thank goodness the 2004-05 IMA Reviews and Nifty Fifty are on the horizon!…
Philadelphia Chamber of Commerce Expo
Once again, law firms were practically non-existent at the Philadelphia Chamber of Commerce Exposition. In some cities, law firms are slow to take part. In others, everybody is there. For the second year in a row, Intellectual Property boutique Volpe and Koenig was not only a participant, but a major…
Introducing The Marketing Attorney Web Log
Colleage/Lawyer Rick Klau told me I needed to look into this new thing called “blogging” a few years back. “It is the next big thing,” he told me. I had no idea what the hell he was talking about. Well…what I now refer to as the “poor man’s web site”…