Of all the topics I have presented on in 22+ years of teaching law marketing ethics CLEs, my program on navigating the Three Rs—Ratings, Rankings and Reviews—may be my favorite. If you need your ethics credit, find your law firm often enveloped in dealing with the 3 Rs, or just…
In the January/February 2016 issue of the ABA’s Law Practice Magazine, I was asked to put on my ethics attorney hat in authoring Struggling with Ethics Issues Surrounding Branded Networks. Issue Editor Nick Gaffney asked me to write this sidebar in a magazine dedicated to the theme of branded legal…
In the March/April 2014 issue of the ABA’s Law Practice magazine, I address a law firm marketing topic that never seems to lose steam–the impact of lawyer ratings, rankings and reviews on the legal profession. Of course, I should not really complain. The topic has proven to be great fodder…